If you’re still writing and publishing every blog post manually, you’re working harder than you need to.
I spent weeks doing everything by hand — writing, formatting, scheduling — until I discovered Coze. Now my entire content pipeline runs on autopilot, and I only touch it when I want to make improvements.
This is a beginner-friendly Coze workflow tutorial that shows you exactly how I set it up from scratch.
What Is Coze and Why Should You Care?
Coze is a free AI automation platform that lets you build workflows — think of it like a series of dominoes. You set up the chain once, and every time you trigger it, the whole sequence runs automatically.
For bloggers, this means you can automate tasks like:
- Generating article outlines
- Writing full blog drafts
- Formatting content for WordPress
- Scheduling posts on a timer
The best part? You don’t need to know how to code. If you can drag and drop, you can build a Coze workflow.
Step 1: Create Your Free Coze Account
Go to coze.com and sign up for a free account. You can log in with your Google account — it takes less than two minutes.
Once you’re inside, you’ll see the dashboard. Don’t get overwhelmed. You only need one thing to start: the Workflow section on the left sidebar.
Click on it.
Step 2: Create a New Workflow
Click New Workflow and give it a name. I called mine “Blog Auto Writer” — simple and clear.
You’ll see a blank canvas with two default blocks already placed: Start and End. Every workflow begins and ends with these. Your job is to fill in the middle.
Step 3: Add a Large Language Model (LLM) Block
This is where the magic happens. Click the + button between Start and End, then select LLM from the block menu.
This block is what sends your prompt to an AI model and returns the output.
Click on the LLM block to configure it:
- Model: Select Claude or GPT-4o (both work great)
- Prompt: This is your instruction to the AI
For my blog workflow, I use this prompt:
“Write a 1000-word blog post about [topic] in a conversational first-person tone. Include an engaging hook, 3-4 H2 sections, and a call to action at the end.”
You can customize this to match your blog’s style.
Step 4: Connect Your Input Variable
You don’t want to hardcode one topic into the workflow — you want it to be flexible. That’s where variables come in.
In the Start block, add an input variable called topic. Then in your LLM prompt, replace the word “topic” with {{topic}}.
Now every time you run the workflow, you just type in your topic and the AI writes around it automatically.
Step 5: Add an Output Block
After the LLM block, click + again and add a Text Output block. Connect it to the LLM block’s output.
This tells Coze: “Take whatever the AI wrote, and show it to me.”
Once everything is connected — Start → LLM → Output → End — your basic workflow is complete.
Step 6: Test Your Workflow
Click the Run button at the top right. A panel will open on the right asking for your input variable.
Type in a blog topic — for example: “how to use AI tools to save time as a blogger”
Hit Run and watch the workflow execute in real time. Within 30 seconds, you’ll have a full blog draft ready to copy into WordPress.
What I Automate With This Setup
Right now, my Coze workflow handles the first draft of every article on AISideFlow. Here’s my actual process:
- I open Coze and run the workflow with my topic
- The AI returns a full draft in under a minute
- I paste it into WordPress, do a quick read-through, and adjust the tone
- I fill in RankMath SEO details and schedule the post
The whole process takes me less than 20 minutes per article — down from over an hour when I did everything manually.
What’s Next After You Build Your First Workflow
Once you’re comfortable with the basics, you can expand your workflow to do even more:
- Add a web search block to pull in fresh data before writing
- Connect to WordPress via API to publish posts automatically
- Set a scheduled trigger so the workflow runs every morning without you touching anything
I’m still building out the advanced version of my setup. When it’s done, I’ll share the full breakdown in a future post.
For now, getting your first workflow running is the most important step. Don’t wait until everything is perfect — build it, test it, improve it.
Start Simple, Then Scale
Coze changed how I run AISideFlow. What used to take hours now takes minutes, and the output quality is just as good — sometimes better — because I’m not rushing.
If you’ve been putting off automation because it sounds complicated, this is your sign to just start. Create your free account today, follow the steps above, and build your first workflow this week.
In my next post, I’ll be sharing the best free tools I use alongside Coze to run this entire blog on a budget. Don’t miss it.
Have you tried Coze before? Drop a comment below and let me know what you’re automating!